About the job

OCE Business Lead spearheads the development, deployment and continuous improvement of OC engagement strategy for assigned assets (ie. Brand, Franchise, etc.) towards HCPs, aimed at achieving brand-specific business and customer engagement objectives in line with country OCE strategic roadmap, evolving range of Sanofi digital platforms and dynamic external digital ecosystem.

KEY ACCOUNTABILITIES:

Act as the primary OCE business lead, partnering with MD/FH/BUGM in all aspects related to OC customers engagement within the scope of assigned assets/TA

As OCE customer (HCP) engagement domain expert and process owner, OC customers/channels insights owner, and as member of xFunctional Brand Team:

1) Lead development, deployment and continuous improvement of OC engagement strategy, annual OC engagement and resources allocation plan for assigned assets (brands, franchise)

2) Support the xFunctional brand team in development and improvement of core customer engagement assets eg. content (as per content playlist logic, content development guidelines and E2E content development process)

3) Ensure full alignment with country OC strategic roadmap, evolving range of Sanofi digital platforms and dynamic external digital ecosystem

Jointly with I&A team and OCE Analytics Lead, ensure sufficient insights are available on target customers omnichannel behaviors, attitudes, preferences within in-scope TA

Ensure effective leverage OCE dashboards to challenge, monitor performance and propose actions to commercial teams to achieve BIC customer engagement while driving successful ops model transformation

Build up OC mindset and capabilities of commercial teams (marketing & sales) in collaboration with training teams and management

Best practice shaping and sharing across organization locally and globally while being an agent of change within the broader organization to drive OC transformation

Bridge wider experts and resources collaborating with functions across OCE, Commercial Excellence, Digital, other xFunctional teams

About you

Education and experience:

Bachelors from reputable University w/ MBA a plus

Experience in brand, customer and/or consumer marketing and/or sales is mandatory

Experience within Healthcare/Pharmaceutical/Biotech sales and marketing would be a great advantage

Solid understanding of omnichannel customers engagement cycle, processes, as well as related tools and platforms

Solid understanding of China digital ecosystem, its underlying historical background, fundamental legislative environment and resulting patterns of customers behaviors

Core competencies:

Top-end strategic analysis and framing

Fast learner, growth mindset, constant lookout for improvement

Effective communication skills

Assertive & influence ability to lead diverse teams

Entrepreneurial mindset with resourceful, pragmatic, and value-add approach

Agile, Customer- and goal-oriented

Fluent both English and Chinese

Pursue Progress . Discover Extraordinary .

Progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. You can be one of those people. Chasing change, embracing new ideas and exploring all the opportunities we have to offer. Let’s pursue progress. And let’s discover extraordinary together.

At Sanofi, we provide equal opportunities to all regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or gender identity.

Watch our ALL IN video (https://www.youtube.com/watch?v=SkpDBZ-CJKw&t=67s) and check out our Diversity Equity and Inclusion actions at sanofi.com (https://www.sanofi.com/en/our-responsibility/equality-and-inclusiveness) !