Sanofi Group Associate Director Global Marketing, Cambridge, MA in Cambridge, Massachusetts
Associate Director, Global Marketing
Sanofi Genzyme focuses on developing specialty treatments for debilitating diseases that are often difficult to diagnose and treat, providing hope to patients and their families.
Genzyme Corporation (a Sanofi company) and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.
The Associate Director, Global Marketing will be responsible for the development and execution of global marketing initiatives to support the commercialization of DUPIXENT (Dupilumab) for the treatment of Moderate to Severe Atopic Dermatitis. The position requires a highly motivated individual who is able to work independently, with a strong execution focus and a global mindset.
DUPIXENT Global Dermatology Marketing team is focused on changing the lives of patients suffering with moderate to severe Atopic Dermatitis. Atopic Dermatitis is a chronic inflammatory condition with a substantial burden of disease including skin lesions, intense pruritus, and a significant impact on quality of life such as impaired sleep and symptoms of anxiety and depression. The launch of DUPIXENT in Atopic Dermatitis represents a breakthrough innovation for these patients.
Lead the global development and implementation of the marketing tactics, and initiatives, ensuring that all key launches are executed to optimize long term brand success of DUPIXENT.
Lead execution of global congress strategy bringing together cross-functional stakeholders
Work closely with the affiliates to co-create key promotional materials that support the launch of DUPIXENT in the markets.
Address key insights and proactively identify customer needs in order to establish DUPIXENT as standard of care.
Develop and implement multichannel approaches to amplify the DUPIXENT experience including digital strategy.
Communicate closely with Marketing Operations and with agency partners.
Work closely with Marketing Operations to manage brand team interactions with the Review Committee for implementation of tactics.
Effectively manage budget, work-plans and projects to support effective execution.
Ensure alignment with the partner company (Regeneron) on topics related to strategy development and implementation
Within the company
Marketing, Market research, Integrated care
Affiliates Marketing Director / product managers
Outside the company
Regeneron (alliance partner)
Opinion leaders, professional associations / patients associations / organizations
COMPETENCIES / SKILLS:
Team leadership and teamwork ability within and outside of the company as indicated by a track record of effectively leading significant, performance-focused teams without necessarily having direct hierarchical responsibility over them; manage by influence rather than authority; Natural inclination for teamwork and ability to contribute constructively to discussions beyond the strict scope of responsibility
Strategic thinking and experience in developing strategies with a clear business and customer orientation including patient centricity
Ability to work in a complex matrix organization & Influencing/ interpersonal / communication skills: ability to build and maintain effective relationships with a wide range of external and diverse internal stakeholders. A truly global outlook and a good level of cultural sensitivity and awareness will be important.
Innovative problem-solving: able to take creative approaches to problem solving and challenge the status quo where needed
Performance Orientation - Sets new and stretch goals for self or team, and achieves beyond what is expected; exploits opportunities to exceed goals
Team Leadership - Actively engages the team to develop plans and resolve issues through collaborative problem solving, gains commitment
Transversal Collaboration - Builds informal networks internally and externally and views them as part of the value creation process
Strategic Awareness - Articulates evolving priorities for the business within 3-5 year horizon and incorporates understanding of other relevant industries
Change Leadership - Sets clear targets in line with a larger change effort to focus people on accomplishing the change; engages others internally and externally by making the case for change and explaining their role
Organizational Development - Sets development direction and goals for improvement in current organization
Customer Focus - Understands how the customer perceives their own business relative to competition, understands the customer’s organization, culture, and how things get done
Bachelor's degree, MBA or other advanced degree preferred
5 or more years of pharmaceutical commercial experience
Demonstrated success working in a matrixed environment
Launch experience preferred but not required
Dermatology experience preferred
Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.
At Sanofi diversity and inclusion is foundational to how we operate and embedded in our Core Values. We recognize to truly tap into the richness diversity brings we must lead with inclusion and have a workplace where those differences can thrive and be leveraged to empower the lives of our colleagues, patients and customers. We respect and celebrate the diversity of our people, their backgrounds and experiences and provide equal opportunity for all.
Sanofi is dedicated to supporting people through their health challenges. We are a global biopharmaceutical company focused on human health. We prevent illness with vaccines, provide innovative treatments to fight pain and ease suffering. We stand by the few who suffer from rare diseases and the millions with long-term chronic conditions.
With more than 100,000 people in 100 countries, Sanofi is transforming scientific innovation into healthcare solutions around the globe.
Sanofi, Empowering Life